Wednesday, 3 March 2010

Alternative Places

Ikea- Beijing

http://www.ft.com/cms/20f4cc18-041c-11df-a824-00144feabdc0.html?_i_referralObject=12761137&fromSearch=n


No Frills Hotel

http://www.tutor2u.net/blog/index.php/business-studies/comments/teaching-added-value-introducing-the-worlds-first-zero-star-hotel/#extended
A Range of Cheese

http://www.lincolnshirepoachercheese.com/

Branded Cheddar: Cathedral City Mature Cheddar
http://www.youtube.com/watch?v=3TNzuaeb2nM&feature=related

These may work...
http://www.sainsburys.co.uk/groceries/index.jsp?bmUID=1267664462931

http://www.sainsburys.co.uk/sol/global_search/global_result.jsp?bmForm=global_search&GLOBAL_DATA._searchType=0&bmUID=1267671267813&GLOBAL_DATA._search_term1=cathedral+cheddar

If not search http://www.sainsburys.co.uk/sol/index.jsp for Basics Cheddar and Cathedral City Mature Cheddar

Place - Distribution

Check out this Powerpoint for the theory in today's lesson.

Try to work out the advantages and the disadvantages of each channel of distribution..

http://www.slideshare.net/toejamatic/y10-bs-place-horncastle

Chapter 19 - Customer Focus and the Marketing Mix

Place - one of the four P's
The way in which a product is distributed - how it gets for the producer to the consumer